At IFF Research, we provide insight and to help our partners make better informed decisions. From project design through data collection, analysis and reporting, we use our experience and understanding of your needs to deliver a solution that will help you reach your objectives in the most effective and seamless way.

 

Bespoke solutions

Because your goals and challenges are unique, we specialise in providing bespoke solutions that help solve your particular challenges.

A typical project will usually involve the steps outlined below.

Project design

Your organisation, objectives and challenges are unique. So we start by taking the time to understand your needs and expectations, before, designing a tailored solution.

Project initiation

To kick each project off successfully we organise a kick off meeting where we agree responsibilities, timescales and deliverables. We also introduce you to your dedicated project team who will support you throughout, agreeing communication channels and frequency which work for your organisation.

Fieldwork

Once everything has been agreed, we get to work collecting data. Your project manager will keep  you informed throughout via regular meetings, email or whichever communication channel you prefer. With, your project directors, maintaining an overview, to ensure everything stays on track.

Analysis and reporting

As the project draws to a close, we usually share initial findings with you, before creating the agreed outputs – whether that’s a report, presentation, or another format that is visually engaging and accessible to your target audience. Working to agreed style guidelines, you’ll have the chance to feedback on each of these elements, to ensure the results are suitable and effective.

In addition to our tailored offering, where a common need arises, or to provide a low-cost alternative, we also offer some out-of-the box solutions, like our Business Spotlight omnibus survey and our TSM Essentials product.

 

A successful partnership

From experience, a successful project is usually the result of two teams working collaboratively with a common goal. Which is why we view each research project as a partnership, with a focus on collaboration and responsive communication. With your dedicated project manager in regular contact to keep you informed throughout.

 

Creating a winning team

Recognising that it’s our people, their knowledge and experience which adds real value, we create project teams based on both research expertise and sector understanding.  This means you’ll not only be supported by research specialists, but also a team who understand the context in which you operate. This combination of experience and understanding helps us advise and support you through all stages of your project, maximising value and impact.

 

Ensuring senior involvement throughout

A high level of senior involvement at all stages in a project is a hallmark of our approach with every IFF project overseen by two directors to ensure you receive research of the highest quality.

As well as maintaining an overview throughout, directors are hands-on, particularly at design and analysis phases. Having a second director on all studies also ensures a key decision maker is always available to advise and support you, for confidence and peace of mind.